La Casa Encendida digital portal
Website
La Casa EncendidaClient
Fundación Montemadrid
A site as a meeting point
RSB Agency has been responsible for auditing, defining and designing the website of La Casa Encendida, the social and cultural venue of Fundación Montemadrid that aims to be an accessible meeting point for everyone.
In this venue, contemporary creation lives alongside educational, reflective and debate activities related to culture, solidarity, environment and education.
Innovation and design
Backed by its technical and creative teams, RSB has launched a tool fully integrated with the Odoo CRM. This tool lets users sign up for courses and tune into La Casa Encendida's radio.
On the visual side, RSB has embraced an approach based on element gigantism — defined by LCE's design department — together with a play on contrasts using the primary brand colour. The result is a modern, dynamic and bold website, reinforced by meticulous information hierarchy and classification.
Ecommerce, maintenance and digital expansion
On top of that, RSB Agency has handled the platform's maintenance and its evolution. It has scoped and audited solutions for an ecommerce integration hooked into the venue's physical store, as well as optimising SEO for the Latin American markets.
With this project, RSB has helped boost La Casa Encendida's online presence and improve its digital experience.