Auto88, a broad, hyperconnected and autonomous automotive portal
The official multi-brand dealership, as a full digital portal
Auto88 is the digital portal of an official multi-brand dealership, a broad space that brings together eight brands, such as Alfa Romeo, Fiat, Jeep, Abarth, Opel, DS Automobiles and Leapmotor, with all their stock of new, nearly new, Km0, renting and fleet vehicles in one place.
RSB has been its technology partner from end to end, from the market study and strategy through to production, and built the platform on the RSB Engine.
Hyperconnected, with an always-live catalogue
Auto88 is connected to the dealership's entire ecosystem. The catalogue syncs with Quiter several times a day, so prices, stock and images stay current with no manual work, and the inventory is published automatically on Google Vehicle Ads and Meta through feeds that update on their own.
Auto88 integrates a support chat and workshop appointment booking. Leads are managed and sent to the assigned sales manager, with CRM connection planned for upcoming updates.
Autonomous, and evolving every month
Auto88 runs on its own. The team itself creates promotions, banners and landings from the CMS, with no outside help, and the platform keeps its catalogue and feeds up to date automatically.
Hand in hand with the Auto88 team, RSB remains its technology partner and grows the portal every month with new features, from the search engine to the content strategy, measuring SEO and performance to decide the next step.
