Ethical ecommerce

Ethical ecommerce

Client

beflamboyant

Project start

From 2019 to 2020

Vegan and sustainable fashion

Beflamboyant is the project of two entrepreneurs betting on a 100% vegan, sustainable and unisex sneaker design. Quality sneakers, built through a respectful manufacturing process and shipped in zero-waste packaging. On top of that, the brand carries a social mission, reforesting the areas scorched by wildfires in California.

Technology consulting and development at the service of professional ethics

RSB has taken the brief on with enthusiasm, because projects like this one really energise the whole agency.

RSB has reviewed with the client every ecommerce technology within reach, bearing in mind it was a start-up where running out of cash was not an option.

In the end RSB has built a custom Woocommerce that lets the Galician company sell its sneakers across Spain, as well as in France or Portugal.

A 360 digital strategy for a socially-driven brand

RSB has taken on, beyond the development, the brand's 360 launch strategy. RSB has managed Ads campaigns, a Kickstarter project and even collaborations with several influencers.

The brand has earned several well-deserved awards, including "Best Emerging Ethical Fashion Brand", "Young Talent Award" and "Entrepreneur of the Year" at the AJE Pontevedra Awards.